Why DIY pupillary distance measurement can lead to vision problems and what to do instead.
A comprehensive guide to understanding pupillary distance, why it matters, and how it affects your vision.
A detailed look at how professionals measure pupillary distance and why their expertise matters.
A guide for patients on how to professionally request and obtain their pupillary distance measurement.
The importance of including pupillary distance measurements in prescriptions and how it benefits both patients and practices.
Why measuring your own pupillary distance can lead to vision problems and poorly fitting glasses.
How providing complete eye care services, including PD measurements, creates lasting patient relationships and practice value.
Understanding the psychology behind why patients hesitate to request their PD measurements.
How your PD measurement policy affects patient trust and the overall standard of care in your practice.
How including PD measurements in your standard service can actually increase optical sales and practice revenue.
Understanding the full journey from eye exam to perfect glasses, and why each measurement matters.
Why withholding PD measurements is hurting your practice, and how embracing transparency can boost your bottom line and patient trust.
Understanding patient behavior and the real impact of withholding PD measurements on your practice.
Understanding how transparent PD policies can actually increase patient retention and lead to higher-value future purchases.